SEE HOW I'VE HELPED
OTHER CREATORS & BRANDS

IMPACT-DRIVEN STORYTELLING

Seva Food Bank

Hired by Daniel Francavilla from The Good Growth Company, I worked with Seva Food Bank to produce a compelling series of reels aimed at raising awareness and driving fundraising efforts.

Collaborating with a colleague, we conducted interviews with clients, staff, and volunteers—capturing powerful stories of resilience, community, and impact.

By combining these conversations with footage of Seva’s daily operations, we highlighted the food bank’s crucial role in supporting those in need.

The final reels were designed to not only showcase Seva’s mission but to inspire donations and strengthen community engagement.

PROMOTIONAL CONTENT

Rac N Roll

Through King Street Media, I edited three top-of-funnel reels for Rac N Roll, introducing their innovative suitcase designed with a built-in rack system to serve as a portable changing room for dancers.

Each reel showcased the product’s unique features in a lively, engaging way, highlighting how easy and practical it is for dancers to set up, store costumes, and change on the go.

With a focus on fun scenarios and real-life use cases, the content was tailored to capture the attention of Rac N Roll’s target audience, sparking interest and driving brand awareness among dancers and performers.

STORYTELLING CONTENT

Bad Egg

For the opening of Bad Egg, I partnered with Jumpact, another Toronto-based Social Media Agency, creating three engaging vertical reels to showcase the event’s energy and excitement.

Through interviews with the team behind the launch and candid shots of guests experiencing the restaurant for the first time, I highlighted the unique elements that set it apart.

Each reel captured a different perspective—from the founders’ vision to the decor and menu, culminating in an authentic portrayal that helped generate buzz and draw in the community.

GYM CONTENT

Chris Prychitko

For this project, I collaborated with fitness content creator, Chris Prychitko, to produce a dynamic vlog and a highlight reel focused on his training advice.

My role involved filming his workouts and coaching sessions, editing the footage into an engaging vlog that captured his energy and insights.

Additionally, I created a reel from his best tips to share immediately, while designing the vlog so he could easily repurpose more content for future reels.

The final product not only elevated his online presence but provided him with versatile, high-quality material to keep his audience engaged.

EuroEssentials

EVENT COVERAGE

Partnering agiain with King Street Media, we covered EuroEssentials' 20th-anniversary event, capturing its essence through video and photography.

I filmed the founder's speech, conducted interviews with team members, and created three social media reels: a recap, a highlight of the founder's speech, and a compilation of team testimonials.

With a team member shooting and editing 10 event photos, we helped the company showcase their milestones, team spirit, and connection with their community.